The Attitude of Jordanian Women toward Investment.


  • demeh daradkah Yarmouk University.
  • Amneh Khasawneh
  • Heyam Alkhatib



Investment Attitude, Demographic Variables, Women, Jordan


This study aimed for better understanding and exploring of the investment attitude of Jordanian women toward investment, types of investment vehicles, the sources of funds and investment goals. In regard to their demographic variables such as age, education level, income level, and marital status.
In order to achieve these goals the study distributed 464 questionnaires to a sample of Jordanian women from North, Middle, and Southern regions of Jordan.
The study found that Jordanian women have the same investment behavior as women from developed countries although they have a different culture and surrounding environment.
The study found a limited investment participation of women in Jordan (26.50%); but on the other hand, 35.13% of Jordanian women are planning to invest in the future. Thus the study found that Jordanian women are conservative and prefer safer investment vehicles, where they depend on equity sources more than debt sources and most women invest to accumulate funds for retirement.
However, no statistically significant differences were found between different age and marital status groups. On the other hand, the results found statistically significant differences among different region, income and education level groups.
Therefore, Jordanian women are encouraged to participate more in investment, in order to improve the growth of Jordanian economy. The study recommended future research in this area investigating the main investment barriers.

Author Biography

demeh daradkah, Yarmouk University.

Associate Professor

Department of Banking and Finance



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